The Dumb Consumer Podcast

#S2EP2:From Chopsticks to Contracts: Mastering China’s Culture Code

Understanding the cultural norms, values, customs, and communication styles of the people you work with allows individuals and organizations to build trust, establish strong relationships and secure opportunities in landing business deals. 😉
Tune in to this episode where our guest, Adlene shares invaluable insights on adapting to their language and business etiquette! 🤩

#S2EP1: Regional Marketing: These are what you need for an effective regional marketing strategy

Want to expand beyond your current region but unsure how? 😩
Let’s start off with understanding key similarities and differences in behaviours and cultures! 😎
In this episode, we shared our observations during our recent work trip to other regions, and our thoughts on running an effective regional marketing strategy.
Cheers to Season 2 and stay tuned for more exciting episodes with our guests. 🤩

#EP6: New to digital ads? This is for you.

Remember that YouTube ad that tried to sell you something?Well, that’s a digital ad!
Digital ads are a form of advertising that utilises digital platforms and technology to promote products, services, or ideas to a target audience. 
In this episode, we talked about why a well designed-ad is important and how success could be measured.
Tune in to learn more about what makes a good ad that sells!

#EP5: Sales Pages: Improve your online sales with these 3 key elements!

What is a sales page and why do you need one?
An effective sales page is your 24/7 salesperson, driving conversions and boosting revenue by turning curious visitors into satisfied customers.
In this episode, we talked about a few key elements and why you need them. 
Join us as we share practical tips, real-world examples, and actionable insights to help you create a sales page that converts browsers into loyal customers!

#EP4: Have you tried AI tools? We’ll go into some of the ways to boost your business with AI

In this episode, we dive deep into the world of AI business marketing and share powerful insights and tactics that will help you accelerate your revenue growth. From leveraging cutting-edge AI tools to crafting targeted marketing campaigns

#EP3: From Ugly To Cool, A Special IWD Episode With Hailey From TUG Where We Dug Into Delicious Gelatos And How She Turned Ugly Fruits To Beautiful Tasting Gelato

#EP2: Influencer Marketing - From Zero to Hero: How Brands Are Using Influencer Marketing To Get Ahead

Looking for a way to boost your brand's reach and sales? 🚀Influencer marketing might just be your solution! 🤩
With the power of social media influencers, you can increase your brand's visibility and credibility among your target audience. 🎯
But how do you find the right influencer? What type of content should they post? And how do you measure the success of your campaign?
 

#EP1: Vanity metrics is actually good for business

These metrics may look impressive but are they truly measuring success? 🤔 It's important to understand the difference between vanity metrics and meaningful metrics to accurately track progress and success. 📈 Stay ahead of the game and make informed decisions for your brand.